Brands: Arok: “Already Rich”

If you’ve ever had any musical talent, chances are that you’ve tried to pursue a music career at some point or another. For the everyday musically inclined artist, your days are spent fantasizing about becoming the next platinum selling recording artist. Just imagine a world where you are the face of every magazine, media website, and album artwork across the world. If you plan on achieving that high level fame and success, you have to put in a lot of hard work.

Furthermore, there’s nothing like capturing the true essence of fame and stardom than actually sitting down and having a conversation with an artist in the business. Recently, we had an opportunity to sit down with an old friend of ours, Arok, to discuss his journey into the world of music. Check out his full interview below.

post_brands_021715_01Photo Cred: Erika King

Let’s discuss the history of your brand. When and why were you created?
“I got the team together in order utilize our talents for the greater good. We all have talents in different areas so I felt it was best that we linked together in the form of music.”

What is the objective of your brand?
“With the title of the album being “Already Rich,” I intend to inspire the realization to the listeners that money is not everything and all the tools to everlasting happiness come free in life. You are ALREADY RICH.”

What does your brand offer to your consumers and customers?
Alongside great music, the brand offers merchandise in the form of t shirts which come with a purchase of a CD. As far as the music, we offer a breath of fresh air sound and a theme that is very different from the rest and uplifting at the same time.

How are you able to distinguish your brand from others?
I am taking a more intimate approach with the people than my musical counterparts. I am not prioritizing the money in this aspect because I know the money will come. Instead I would rather teach people to love and value each other.

What are your long term goals for your brand?
I want to be able to host events that can benefit the youth in the form of awareness. I want to be able to efficiently teach the youth about ownership and inspire them to aspire for bigger endeavors in life as well as find themselves before they get too lost in the false reality fed by the media.

Where do you see your band in the next five years?
In the next five years I hope to be touring internationally as well have a variety of clothing by my brand. I also want to be respected for my musical capabilities as well as making a positive impact on the world.

post_brands_021715_02Photo Cred: Erika King

So, there goes it folks. Be on the lookout for Arok’s debut album, “Already Rich.” Be sure to follow his journey on Twitter and Instagram @Arok919. We see expect great things from him in the near future.

Thanks for reading!

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